Skip to main content

Prag Ramdass Raja, Business Coach

I help micro, small, and medium businesses align with their customers by transforming strategies and operations to create lasting value. With experience as an entrepreneur, consultant, and project/product management professional, I’ve guided businesses in Canada with market entry, business plans, product development, structuring, and negotiations.

Having built and scaled my own ventures, I know the challenges firsthand. I provide practical, actionable advice rooted in Business Agility and Customer Centricity, with a transparent and accountable approach.

I hold degrees in Computer Science & Engineering, an MBA, and a Master’s in Psychology, along with certifications in Agile Coaching, SAFe, Scrum, PMP, and Lean Six Sigma.

About the business

Pragmatic Business Services helps entrepreneurs and businesses achieve their goals with practical guidance and tailored advice. Whether you are a startup or an established small business, we support your growth by guiding you to establish, operate, grow, systemize, and scale, through our transformational work in Coaching. We empower aspiring entrepreneurs and small businesses with practical guidance and actionable advice. 

Our Approach

Client First

Ethical Practices

Coach Approach

Systems Thinking

Pragmatic Business Principles

Values We Stand By

Integrity: We maintain ethical standards, transparency, honesty, confidentiality, and accountability in everything we do.

Excellence: We are dedicated to delivering high-quality, impactful services that go beyond expectations.

Client-Centricity: We put clients' needs first, offering tailored and effective solutions.

Innovation and Adaptability: We embrace creativity and flexibility to adapt to change and leverage new opportunities.

Collaboration and Inclusivity: We create a collaborative and inclusive environment that values diverse perspectives and contributions.

What Value We Bring To Our Clients

Client-Centric Approach: We focus on understanding and aligning with each client’s unique needs, offering personalized coaching and consulting for meaningful, lasting growth. Our approach ensures that every solution is tailored to foster long-term success and satisfaction.


Global Expertise and Partnerships: Leveraging our knowledge of international markets and global partnerships, we simplify cross-border business, supporting companies entering Canada or expanding worldwide. With our guidance, businesses can confidently navigate new markets and seize global opportunities.

Integrity and Excellence: We uphold integrity and professionalism in all interactions, delivering excellence and building trusted partnerships. Our dedication to ethical standards ensures clients receive the highest quality of service and support.

Holistic Growth: We support the full development of businesses by addressing strategic, operational, cultural, and behavioral aspects for resilience and adaptability. This comprehensive approach enables businesses to grow as well-rounded, sustainable organizations.

Agility and Innovation: We empower organizations to embrace change with agile transformation, equipping leaders and teams to navigate uncertainty and succeed in a dynamic environment. By fostering a culture of adaptability, we prepare clients to stay ahead in fast-evolving markets.

Knowledge Sharing and Empowerment: Through speaking, workshops, and training, we equip clients with the latest insights and skills, fostering continuous learning and improvement. This commitment to knowledge empowers clients to innovate and thrive in competitive industries.